Pays d

Pays d'Urfé

The mountain right in the country-side !

Located South-West from the Roannais, at the oumost reach of the Loire, the Puy-de-Dôme and the Allier, the Pays d’Urfé will surprise tourists by the beauty of its landscapes and it’s untouched nature. Easily reachable from the A72 by the motorway intesection of Les Salles, the Pays d’Urfé is located 1h away from Clermont-Ferrand and St Etienne, 1h30 from Lyon, 30 min from Thiers and Roanne. It’s also an ideal stopover on the hollidays road.

The Madeleine’s Mounts and the Bois Noirs (Black Woods) are the two massif structuring this middle-mountain territory which will offer to travelers a pleasant interlude made of fresh-air and authenticity during the summer, blazing landscapes during the autumn and snowy landforms for the winter and spring.

11 villages for one territory…

The Pays d’Urfé is composed of 11 villages with, at their heart, St Just en Chevalet, classified as « Green Holiday Station » . You will find there all the accomodations and services necessary in order to spend a pleasant time at ours : shops, supermarket, warmed pool during the summer, baby-golf, communal camping, quality restaurants, cozy accomodations (hotel, chambres d’hôtes and gîtes), banks, medical facilities…

Pays d’Urfé, country for hikers and trailers…

Advice to enthusiasts: the Pays d’Urfé is the ideal place in order to combine sports and resourcing. You’ll be able to practice hiking on one of our numerous marked paths (several hundreds of miles), horse riding with multiple providers ready to welcome you with your own ride, mountain biking with the MB space FFC of the Bois Noir massif, or yet the  cyclotourism on one of our country roads… Not to be forgotten are the snowshoeing and the cross-country skiing during the winter. It will be the occasion to discover how rich is our little heritage and the beauty of untouched landscapes. As for the gourmet, there will always be a small country inn on your way, a traditional restaurant or a local producer in order to treat your taste buds and fulfill your energy !

Dynamic organizations, various events

Numerous organizations of which the Syndicat d’Initiative work all year long in favor of the inner life of the Pays d’Urfé. Among the major rendez-vous : la marche des Violettes in Crémeaux the Eastern monday, the horse trade fair in St Just en Chevalet the first saturday of may, the Pentes et Côtes’ walk in Cherier the Pentecost’s monday, the Salles Trail  and the Bois Noirs Oxygène (VTT) during June, the ECLAT’s walk in la Tuilière Ascension’s thursday, the annual Artisanat des Pays d’Urfé’s fair during July and August, the Fréquence 109’s festival in Champoly during septembre, the yearly St Priest la Prugne’s tradefair the first October’s satursday, the night walk between Roanne-Thiers in the first days of Decembre… All of those events add up to all the concerts, shows and patronal feast…

Whether you’re a sport-addict or an hedonist ; with your family, as a couple, or between friend ; with you campingvan, your bike, your motor-bike or your car ; whether you have several weeks, days, or even a few hours, have an interlude and discover the Pays d’Urfé ! You’ll be delighted and we’re sure you’ll come back !


Mairie – 42430 St-Just-en-Chevalet
Tél : 06 46 86 28 33  – /